Algeria, the largest country in Africa, is embarking on an ambitious journey to transform its tourism sector and emerge as a premier destination for travelers worldwide. With a rich tapestry of Roman and Islamic sites, pristine Mediterranean beaches, and the mesmerizing landscapes of the Sahara Desert, Algeria is a treasure trove of cultural and scenic wonders.

Despite its vast potential, Algeria has long been an overlooked gem in the realm of global tourism. In contrast to its neighbors, Morocco and Tunisia, which have successfully attracted millions of visitors, Algeria has seen a relatively modest influx of tourists. In 2023, while Morocco welcomed 14.5 million visitors, Algeria hosted just 3.3 million, a figure that includes 1.2 million Algerians from the diaspora.

The reasons for this disparity are manifold. Historically, as Algeria’s oil and gas revenues surged, the government’s focus shifted away from tourism. Political turmoil in the 1990s further marginalized the sector. Today, however, with improved security and a renewed commitment to tourism, Algeria is poised for change.

The Algerian government has recognized the need to revitalize its tourism industry as a means of diversifying the economy. To this end, the National Tourism Office has unveiled plans to quadruple tourist numbers to 12 million by 2030.  This bold vision was highlighted at the International Tourism and Travel Fair in Algiers, signaling a new era for Algerian tourism.

Central to this strategy is the development of infrastructure. Approximately 2,000 tourism projects have been greenlit, with 800 currently under construction. These include new hotels and the modernization of existing ones, aiming to provide world-class accommodations for visitors.

Moreover, Algeria is investing in the restoration of its historical sites, with 249 locations earmarked for tourism expansion. Efforts are underway to prepare 70 sites and restore 50 more, preserving the nation’s rich heritage while making it accessible to tourists.

The tourism sector’s growth is also reflected in its contribution to employment. In 2021, the industry accounted for around five percent of Algeria’s GDP and provided jobs for approximately five percent of the working population, translating into almost 550,000 jobs. This is a significant increase from the previous year and marks a steady recovery from the pandemic-induced downturn.

Challenges remain, including the need to streamline visa processes and improve transport links. However, with the government’s commitment to providing facilities and incentives for investors, the future looks bright for Algeria’s tourism sector.

As Algeria embarks on this transformative journey, it stands at the cusp of a new dawn in tourism. With its diverse landscapes, rich cultural heritage, and strategic initiatives, Algeria is set to shed its status as a tourism backwater and shine as a beacon of travel and adventure in North Africa. The world is beginning to take notice, and soon, Algeria will no longer be the road less traveled but a path eagerly sought by explorers and cultural enthusiasts alike.

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