Photo Credit: Ferrari
Ferrari is gearing up to unveil its first fully electric sports car, a move set to redefine the landscape of luxury electric vehicles. The highly anticipated model will make its debut in the fourth quarter of 2025 and is expected to carry a premium price tag of over $535,000 (€500,000).
Ferrari’s CEO, Benedetto Vigna, announced that the development of the EV is ahead of schedule, with significant progress made late last year. This new electric vehicle promises to embody Ferrari’s legacy of performance and luxury, ensuring it remains “a true Ferrari” in every aspect.
To support the production of its new electric vehicles, Ferrari is constructing a state-of-the-art e-building at its Maranello headquarters. This facility will produce electric motors, inverters, and batteries, along with handling vehicle assembly. Ferrari aims to boost its annual production to around 20,000 vehicles by 2026, up from less than 14,000 last year.
Ferrari’s entry into the electric vehicle market comes at a time when competition is intensifying. Lamborghini, a key rival, is set to release its first fully electric car, the Lanzador EV, by 2028, and has already introduced plug-in hybrid models such as the Huracán and Urus . Meanwhile, other competitors like Porsche and Tesla are offering high-performance EVs at significantly lower prices.
Ferrari’s commitment to electrification is part of a broader strategy to have 60% of its sales comprised of electric and hybrid vehicles by 2026. This transition began with the launch of the SF90 Stradale, Ferrari’s first plug-in hybrid vehicle, last year.
The hefty price of Ferrari’s first EV reflects its confidence in maintaining the brand’s high standards of performance and exclusivity. As the luxury EV market evolves, Ferrari’s entry will undoubtedly set a new benchmark, despite the growing competition from established and emerging brands alike.
