The speculation surfaced on Saturday, Jan. 10, when several TikTok users circulated screenshots and commentary alleging that the Rhode founder, 29, had reshared a video analysing what the creator described as abusive celebrity relationships. The video in question referenced Hailey and her husband Justin, 31, prompting swift online discussion.
Hailey addressed the claims directly the same day through her Instagram Stories. Responding to the growing attention, she wrote that she had not reposted any video discussing her relationship, adding a pointed message aimed at online speculation and encouraging followers to enjoy their weekend.
The TikTok video that sparked the rumours examined several high profile couples, arguing that certain relationships are romanticised despite women being portrayed as tolerating poor treatment, emotional strain, or unequal domestic responsibilities. In the video, the creator named Hailey and Justin as an example, alleging that their marriage had endured because Hailey was willing to tolerate what the user described as abuse. Additional unverified claims relating to addiction and relationship dynamics were also made.
Hailey and Justin, who married in 2018, share a 16 month old son, Jack Blues. Over the years, the couple have frequently faced intense online scrutiny and speculation surrounding their relationship. Hailey has previously spoken about the persistence of rumours and commentary, particularly on social media platforms.
In a Vogue interview published in May, Hailey reflected on the ongoing attention, saying she had expected public speculation to fade with time, especially after seven years of marriage. She added that she believed becoming parents might encourage people to ease off, but noted that the commentary had continued regardless.
Despite recurring online rumours, sources close to the couple have previously told PEOPLE that navigating challenges together has strengthened their bond. Following their seventh wedding anniversary in September, an insider said the couple believe strongly in their relationship and that becoming parents had brought them even closer, with their son at the centre of their lives.
The same source added that both Hailey and Justin are currently in a positive place professionally and personally. Justin continues to enjoy chart success, while Hailey's beauty brand has achieved significant milestones. The couple first became engaged in 2018 and married in a civil ceremony in New York City later that year, followed by a larger celebration with family and friends in 2019. They welcomed their son in August 2024.
