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GQ magazine, an international monthly men’s magazine features the “cowboy Carter” singer in it’s October feature, where she stuns in her signature platinum blonde hair and different outfits. When asked about her latest brands, like SirDavis whiskey and her Cécred hair care line, she made it clear that her entrepreneurial projects are always deliberate and bigger than herself.
She told the magazine: “I’m here to focus on the quality. We took our time, and we did our research, and we have earned respect for our brand. I try to choose integrity over shortcuts. I’ve learned that true success isn’t about leaning on a name; it’s about crafting something genuine, something that can hold its own. It’s not about being perfect. It’s about being revolutionary.” She released her acclaimed Cécred hair care line Feb. 20. Recently, she announced her newest brand, SirDavis whiskey, which honors her great-grandfather Davis Hogue, who was a successful moonshiner in the American South during Prohibition.
“I get excited about love, legacy, and longevity. Do I love what I am trying to create for the love of it? I am discovering that legacy is the common denominator in all the businesses that I have done,” she wrote. “I’m drawn to authenticity. I don’t waste my time on something unless I’m deeply passionate about it. If I don’t wake up thinking about it and I’m not going to sleep dreaming about it, it’s not for me.”
The singer also made it clear that being a singer is her first priority, despite her numerous business ventures. “I am a musician first. It has always been my priority. I didn’t get into anything that could take away from my artistry until I felt I was solidified as a master at my first love, music.”
Beyoncé also speaks about her latest project, Cowboy Carter, it’s significance and her history of creating music across all genres. From the start of my career and on every album, I have always mixed genres,” she wrote. “Whether it is R&B, Dance, Country, Rap, Zydeco, Blues, Opera, Gospel, they have all influenced me in some way. I have favorite artists from every genre you could think about. I believe genres are traps that box us in and separate us. I’ve experienced this for 25 years in the music industry. Black artists, and other artists of color, have been creating and mastering multiple genres, since forever.”
Beyoncé also opened up about the burden of fame and constantly being in the limelight, but using music as a form of freedom. “In fact, I only work on what liberates me. It is fame that can at times feel like prison,” she wrote. “So, when you don’t see me on red carpets, and when I disappear until I have art to share, that’s why.”
She also makes it clear that motherhood is a priority. She told the magazine, “Most days I try to wake up around 6 a.m., squeezing in an hour or two of work before the little ones are up. Parenting while working, I move forward, embracing the beauty and the chaos of it all. … Our home is alive with cousins and friends, spontaneous talent shows, and the clatter of dominoes.”
